The Soreness Myth

By Lance Jeffers | Exercise

Everyone knows that if you’re not sore after a workout, then it didn’t really do anything for you, right? Then again, everyone used to think the world was flat and they were more than a little wrong. You probably associate soreness with productive workouts because when you do a new, challenging workout your muscles will […]

Why you can’t lose 7 pounds of fat in a week

By Lance Jeffers | Nutrition

You hear it all the time. “I just started this new diet and lost 10 pounds of fat this week!” “This new cleanse can help you lose 20 pounds of fat in 2 weeks!” It’s tempting to believe these statements but there’s one major problem: they’re wrong. Let me explain. Most people tend to confuse fat […]

The Magic Pill

By Lance Jeffers | Nutrition

Probably my biggest complaint about the fitness industry is the utter bullshit that is generally marketed to people. “Lose 15 pounds of pure fat in 3 weeks!” or “Put an inch on your arm in one month!” and numerous other claims are all over the place. Magazines make ridiculous claims, online coaches make ridiculous claims, […]

Keeping Track of Protein

By Lance Jeffers | Nutrition

  There are a million factors that impact progress in the gym, but one of the most overlooked, and easiest to fix, is protein intake. It blows my mind that people will stress over things like “no carbs at night!” but fail to nail one of the most important things when it comes to achieving […]